Craft Like A Pro: Using PNG Files To Create MockupsJanuary 20, 2017 12:43 pm
Hello, Crafters! Welcome back to SVG Salon’s Craft Like A Pro series. This week, we’re Using PNG Files To Create Mockups.
If you aren’t familiar with the idea behind mockups, prepare to fall in love. The idea is simple: rather than using up material to create listing photos that you aren’t sure will result in a sale of whatever size or color you’ve made the product in, you can make professional looking sample images digitally to introduce your product to your customers. While overall it’s far preferable to present the actual product to your customers, this is a fantastic way to get new designs out to your customer base quickly, and test the reaction to the design before committing your resources to creating more permanent product images. It’s important to note that if you have an Etsy shop, you cannot use a mockup for your first listing photo, as they require that your first photo shows an example of the exact product you’re selling. Instead, use your mockups to generate interest on Instagram and your Facebook business page, advertising it as a new release sale. You’ll get an idea of the interest, and when you receive your first order, you can use the product you create to then create new listing photos with the actual product. This way, your listing photo pays for itself!
Creating mockups may sound intimidating, but it’s actually so easy! You’ll need:
- Mockup bases in JPEG format,
- Design images in PNG format, and
- PicMonkey, a free online photo editing program.
This week, I’ve added five free mockups to the site, in order to get you started. You can use the PNG files from any listing here on SVG Salon to create your mockups (including ones in our Freebies section), so it’s easy to get started!
Let’s Do This:
First, go to PicMonkey and click on the Edit button.
You will be prompted to select an image. Pick one of your own, or one of the free mockups offered here!
Now, it’s time to overlay your design on top of the product image. Click the Overlay button…
…and then select Your Own. Navigate to the PNG file on your computer that you would like to display. I’m using this week’s freebie, Cuter Than Cupid.
Adjust the overlay by rotating and resizing it as shown below. Then, adjust the fade so it looks as though it begins to blend with the product below.
Now to protect your work! Not only do you want to prevent others from using your image to market their own products (sadly, this happens all the time!), but you want to protect the design itself from being traced. You invested in this design – the last thing you want to do is allow an unscrupulous crafter to trace it, saturating the market with it and devaluing it overall.
If you have your logo saved as a PNG file, add it as an overlay following the same steps you did above with the first design. Otherwise, click on the Text button and type it in manually. You can even choose fonts saved on your computer, so you can match your logo exactly!
Once again, adjust the size, placement, and fade of your logo so as to not take away from the overall image, while still protecting it.
And you’re done! Now just click Save, and select the size at which you’d like it. I generally go with Pierce, which is large enough to maintain excellent resolution, but not so large it weighs down your computer space.
Congratulations! You’re ready to show your new product off to the world. Now wasn’t that easy?!
This post was written by Jennifer Milliron